Spray painting is a basic and relatively traditional expression technique in the advertising industry, which has irreplaceable characteristics and advantages over other expression techniques. Compared to other hand drawing techniques, its expression is more delicate and realistic, allowing for hyper realistic representation of objects and achieving a realistic visual effect. Closely related to color printing are consumables, mainly including ink and fabric. Generally speaking, liquid ink is a specialized accessory for photocopying machines and cannot replace each other, while the fabric base is not related to the machine.

一、 Indoor photography

1. PP film: commonly known as posters, it is made of exquisite glue with high precision, but there is no built-in adhesive surface at the back. Customers can use double-sided tape to stick it on the wall and it can be used multiple times.
2. Adhesive backing: The difference between it and PP film is that it has a built-in adhesive surface, which allows customers to tear off the back film and stick it to the wall.
3. Photographic paper: also commonly known as posters, it is a beautifully printed paper with high precision and no built-in adhesive surface.
4. Lightbox film: Exquisite spray painting in front of a lightbox. It is different from the spray painting on signs we usually see, but is used for spray painting on McDonald’s food lightboxes. It has the characteristics of exquisite images and moderate transparency.

二、 Outdoor spray painting

1. Outdoor interior light cloth: The spray painting we see on outdoor signs, which belongs to the type of light shining outward from the lightbox.
2. Car body sticker: Used for spray painting on the car body, this type of spray painting has good adhesion and resistance to sunlight.
3. Outdoor silk fabric: used for romantic and elegant display occasions, but this type can be used outdoors.
4. Mesh cloth: A mesh spray painted material used for customers’ special expression techniques to reflect style.
5. Single hole transparent: a material applied to the body glass and used together with the body sticker.

The advancement of advertising printing has led to the emergence of new technologies and their ultimate application in the market, such as UV printing. With the emergence of UV printing, this new technology has broken through the limitations of traditional advertising printing media and can spray personalized patterns on any flat or soft material, greatly improving the technology and process of advertising printing.